However, adopting and maintaining Profile Cards can be a daunting and time-consuming task for Content Editors. Analyzing content and picking the right Profile Cards can be challenging, and frequent updates require continual adjustments, leading to a significant burden on the content management team.

Behavioural Targeted Personalization Made Easy

To address these challenges, I’m excited to introduce the AI Content Profiler for Sitecore XP, which leverages Generative AI to analyze page content and automatically assign the appropriate Profile Cards. This module simplifies implementing behavioral with XP, targeting and creating personalized user experiences.

Key Benefits

1. Automated Profile Assignment: The AI-driven automation assigns Profile Cards to pages, ensuring they are always current without manual intervention.
2. Increased Efficiency: Reduces the workload on Content Editors, allowing them to focus on creating quality content rather than managing Profile Cards.
3. Enhanced Personalization: Facilitates the delivery of highly targeted and personalized content, improving user engagement and campaign effectiveness.
4. Quick Adoption: Speeds up the implementation and benefits realization of Behavioral Targeted Personalization within your Sitecore websites.
5. Easy installation: Being a content-only Powershell Module that doesn’t include any binaries or executables, the module is easy to install. All you have to do is install the module package into your Sitecore instance with a few simple steps.

For more information and to start using the AI Content Profiler, visit the GitHub page. Here, you’ll find detailed documentation and the latest release to integrate this powerful tool into your Sitecore environment.

Embrace the power of AI to enhance your content management and deliver personalized experiences with ease.

• Click here to access MVPinny (Requires the paid version of ChatGPT 4)

What’s New with MVPinny?

MVPinny is an AI assistant specifically designed for Sitecorians, blending the advanced capabilities of ChatGPT with a deep understanding of Sitecore’s culture and community. With the new training on the Sitecore Accelerate for Partners, MVPinny has become even more knowledgeable about the intrinsics of Sitecore development, particularly in the cloud environment.

Sitecore Accelerate for Partners: A Deep Dive

The Sitecore Accelerate for Partners program is designed to empower Sitecore Partners with the tools and knowledge needed to create, manage, and deploy Sitecore solutions in a cloud-first world. This includes detailed recipes for common tasks and challenges, areas where MVPinny now offers expert advice.

One of the key features of the Sitecore Accelerate program is its focus on practical, hands-on solutions that developers can apply immediately. For example, it covers how to efficiently use wildcard items in the content tree, allowing URLs to dynamically resolve to specific items without the need for multiple static pages. This is particularly useful for content pulled from external systems.

How Does This Benefit You?

For developers and Sitecore partners, MVPinny’s enhanced capabilities mean you can get precise, context-aware answers to your technical queries faster than ever before. Whether you’re setting up a new XM Cloud environment, troubleshooting your setup, or looking for best practices in component design, MVPinny is ready to assist. The inclusion of Accelerate content has also allowed MVPinny to assist in more complex scenarios, such as setting up multisite architectures in XM Cloud, which is a common requirement for businesses operating multiple digital properties.

Looking Ahead

As Sitecore continues to evolve its cloud offerings, MVPinny will also continue to update its knowledge base, ensuring that it remains a valuable resource for the community. We’re committed to helping you navigate the complexities of modern web development environments, and we’re excited to see how MVPinny’s new training will enhance your work with Sitecore.

In conclusion, the integration of Sitecore Accelerate for Partners into MVPinny’s training is an upgrade that aligns MVPinny with the future of cloud-based content management and digital experience delivery.

Go ahead and challenge MVPinny with your toughest Sitecore questions, and let’s build some amazing digital experiences together!

• Click here to access MVPinny (Requires the paid version of ChatGPT 4)

Sitecore community, please help me welcome MVPinny, the brand-new assistant specifically designed for Sitecorians, blending the advanced capabilities of ChatGPT with a deep understanding of Sitecore’s culture and community.

MVPinny is not just an assistant; it’s a celebration of the Sitecore community’s spirit. Tailored to resonate with the unique culture of Sitecore enthusiasts, the assistant incorporates references to our events and traditions. MVPinny is not only a fun and helpful tool; it’s a community-centric companion.

Access MVPInny now by clicking here (or scan the QR Code below).

What’s the value in it?

MVPinny is designed to streamline workflows and enhance productivity for Sitecore users. It’s a one-stop solution for queries, guidance, and support, all delivered with a touch of community flavor. Whether navigating through the nuances of Sitecore or seeking inspiration from the community’s achievements, MVPinny stands ready to assist, all while keeping the interaction light-hearted and enjoyable with its playful communication style.

Some example use cases

• For Marketers, imagine planning a marketing campaign and needing insights on optimizing content for different demographics. MVPinny can swiftly guide you through Sitecore’s features to enhance customer engagement and deliver personalized experiences, making your marketing efforts more effective and data-driven.
• For Content Editors, MVPinny can make content management a breeze. Need advice on the best way to structure your latest article or how to utilize Sitecore’s A/B testing features for maximum impact? MVPinny provides step-by-step guidance, ensuring your content not only resonates with your audience but also leverages the full power of Sitecore’s capabilities.
• For Developers,  MVPinny is a pocket-sized mentor. Whether you’re tackling a complex integration challenge or seeking best practices for module development, MVPinny offers technical insights and tips, all tailored to the Sitecore environment. It’s like having a seasoned Sitecore expert available at your fingertips.

Conclusion

MVPinny represents an interesting example of AI-assisted digital experience management. We invite the Sitecore community to play and experiment with MVPinny, not just as a tool, but as a companion in your digital journey.

Your feedback and contributions are highly important!

 DISCLAIMER: Sitecore Connect is only allowed to be used to Connect to and from Sitecore Products. The following recipe doesn’t utilize any other Sitecore product beyound Sitecore Connect. To adhere to the terms of use, you need to have other recipes where Sitecore Connect is used alongside with at least another Sitecore Product

In today’s digital era, content is not just king: it’s the entire kingdom. Every content creator, marketer, and website owner know the effort it takes to keep the content wheel spinning. It’s only fair that we use technology in our favor to create a breezy, automated workflow.

That’s precisely what I’ve crafted with Sitecore Connect, ChatGPT, and WordPress: a script to bridge RSS feeds into a WordPress website, using the artificial intelligence of ChatGPT to automatically generate articles to promote other posts.

The (brand new) Go Horse Website

At the core of this experience is the new Go Horse website, built to spread the thoughts of our Hackathon Group across the community. The intention was to amplify the reach of the posts crafted by our group members, making each entry also accessible at the Go Horse Website, not as mere repetitions of the original posts, but as quality crafted, organic promotional posts. How does one orchestrate such a feat without getting enslaved in the web of manual curation? The answer was clear: Sitecore Connect automation with a touch of artificial intelligence.

The following image shows the basic flow: the RSS Feeds of our group members are monitored for new posts. As soon it’s found, its content is sent to ChatGPT and used to generate the promotional text, which will then be used to create the new promotional post at the target WordPress via RestAPI.

Installing and configuring the Recipe

To ease our lives, I’ve exported the recipe as the package smart-promote-post.zip (right click > save link as), so that you can easily install it at your Sitecore Connect instance.

The installation is as simple as a few clicks:

1. On Sitecore Connect, navigate to ‘Tools’ > ‘Recipe Lifecycle Management’
2. Head over to the ‘Import’ tab and click ‘Import’
3. Select the ‘smart-promote-post.zip’ file
4. Choose your target folder to import
5. Review the content and import the package

After the installation, you also must configure the script according to your needs, following the steps below:

1. Set up connection “My OpenAI account” with your OpenAI API key, and the “Target WordPress” with your WordPress Base URL (Eg: https://gohorse.tech/)
2. In Step 2 (Create Parameters list) update the following parameters:
   1. “Target category ID” must point to the WordPress Category ID that you want to associate with the generated articles
   2. “Target wordpress login” must be a valid user account in your WordPress with proper permission to create new articles
   3. “Target wordpress password” is the password to the above account
3. In Step 3 (Create Sources list), add the RSS URLs that you want to use as source and the respective author names
4. In Step 13, change the “User” property to reflect the unique identifier of your end-user to OpenAI

Lookup Tables: Processing articles only once

Of course, we want our articles to be processed only once. Sitecore Connect has a feature called “Lookup Tables”, that here is being leveraged as a local storage to make sure articles are not processed twice, preserving exclusivity and importance.

As each member’s contribution lights up the Go Horse website, the post is marked as processed, keeping the digital space alive with new ideas and insights.

Generic HTTP Connections: Simple but effective

One very powerful feature leveraged multiple times in this script was the Generic HTTP connections. They are highly important as they can easily connect to any WebAPI, and are so extensive that can be used to build any kind of HTTP calls, similar to Postman.

These flexible conduits of data are crucial in two pivotal chapters of this tale: Reading the RSS feed URLs

And populating our WordPress site with the generated content:

Using ChatGPT to generate content

The heart of our content transformation lies in the ChatGPT prompt — crafted after much iteration and contemplation. The ‘Gpt query context’ parameter isn’t just a string of words; it’s the secret sauce for the generation of quality content. Integrating ChatGPT into this workflow was less of a challenge and more of a surprise for how easy it was to accomplish.

This is how the prompt looks like:

You are a marketer content editor, your mission is to create a promo text based on the input article to promote the original post, encouraging readers to click the original link. 
- Output the "title", "link text" and "content" only, nothing else
- no emoticons should be used
- "title", "link text" and "content" must be different from the original post (no copy - be creative)
- Line 1 contains the "title" only, no exclamations, avoid appealing words such as "Advanced" and "Unleash"
- Line 2 contains "link text" only, nothing else
- Line 3, 4 and 5 contains the content only, nothing else, respecting the following:
-- Only 3 short paragraphs, nothing else (use <p> tags)
-- Instigate curiosity but don't reveal the key infos from the original post
-- Use 3rd person texting, mentior the author by his name
- Example of a valid 5 lines output:
Powershell Packaging: Regaining the Power
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<p>Line 1 of generated content</p>
<p>Line 2 of generated content</p>
<p>Line 3 of generated content</p>

How the recipe looks like

For your reference, this is a screenshot of the recipe: